{"id":3148,"date":"2016-06-18T11:05:26","date_gmt":"2016-06-18T15:05:26","guid":{"rendered":"https:\/\/www.moneyjournal.com\/?p=3148"},"modified":"2016-10-18T01:28:43","modified_gmt":"2016-10-18T05:28:43","slug":"facebook-groups-for-marketing","status":"publish","type":"post","link":"https:\/\/www.moneyjournal.com\/facebook-groups-for-marketing\/","title":{"rendered":"Facebook Groups for Marketing: Find Social Groups That Love Your Content | M2M Episode 7"},"content":{"rendered":"<div style=\"margin: 0px auto; text-align: center;\"><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/seMc3HmquLo?rel=0&amp;controls=0&amp;showinfo=0\" width=\"640\" height=\"360\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\n<p style=\"text-align: center;\"><a style=\"color: #ffffff; text-decoration: none; font-family: Helvetica, Arial, sans-serif; font-weight: bold; font-size: 16px; line-height: 20px; padding: 10px; display: inline-block; max-width: 300px; border-radius: 5px; text-shadow: rgba(0, 0, 0, 0.247059) 0px -1px 1px; box-shadow: rgba(255, 255, 255, 0.498039) 0px 1px 3px inset, rgba(0, 0, 0, 0.498039) 0px 1px 3px; background: #c0392b;\" href=\"https:\/\/smohzie.leadpages.co\/leadbox\/1408820f3f72a2%3A12873401d346dc\/5754661927649280\/\" target=\"_blank\">Download the Checklist<\/a> <a style=\"color: #ffffff; text-decoration: none; font-family: Helvetica, Arial, sans-serif; font-weight: bold; font-size: 16px; line-height: 20px; padding: 10px; display: inline-block; max-width: 300px; border-radius: 5px; text-shadow: rgba(0, 0, 0, 0.247059) 0px -1px 1px; box-shadow: rgba(255, 255, 255, 0.498039) 0px 1px 3px inset, rgba(0, 0, 0, 0.498039) 0px 1px 3px; background: #16A085;\" href=\"https:\/\/www.moneyjournal.com\/ask?utm_campaign=m2m&amp;utm_source=episode\" target=\"_blank\">Ask a question<\/a><\/p>\n<p>Today\u2019s question comes in from XXLRay. Ray asked:<\/p>\n<blockquote><p>\u201cHow do you find social groups e.g. on Facebook, G+ or in forums that are GENUINELY interested in your content?\u201d<\/p><\/blockquote>\n<p>Well Mr. XXL Ray, I got some answers for you that\u2019s going to make complete strangers love your content.<\/p>\n<p>Social Groups are today\u2019s equivalent to forums in 2009. Facebook, Google Plus, LinkedIn \u2013 they all have them and they\u2019re great for finding a targeted community of people who will resonate with your content.<\/p>\n<p>But you can\u2019t just join any group, post your stuff and expect people to love you. Think objectively.<\/p>\n<p>This is called \u201cspam.\u201d<\/p>\n<p>They don\u2019t know you and you don\u2019t know them. What you have to do is provide value to the community first and bring contextual relevance between your relationship and your content.<\/p>\n<p>We\u2019ll focus on Facebook for this episode.<\/p>\n<p>Finding groups is easy. Type in a keyword phrase into Facebook\u2019s search bar, click on the groups tab and find a group to join.<\/p>\n<p>The groups you join should have your target audience. People who are going to buy from you or help promote your work.<\/p>\n<p>Once you\u2019re in, read through the group conversations that have built engagement. Whether that\u2019s likes, comments or shares, you need to get a feel for the community culture. If there\u2019s no engagement, move on to the next group.<\/p>\n<p><strong>Step 1.<\/strong> Contribute to the group with thoughtful comments, helpful answers and be liberal with the like button.<\/p>\n<p>Remember, people get notifications every time someone comments or likes their post. And who doesn\u2019t feel good getting likes or comments on their posts?<\/p>\n<p><strong>Next,<\/strong> evaluate common problems and\/or topics people are talking about. Identify them and create content that solves these.<\/p>\n<p>If it\u2019s being discussed in the group over and over again, other people are looking for it too.<\/p>\n<p><strong>Finally,<\/strong> share your content. But not in a self-promotional way. They\u2019ll burn you almost as hard as Reddit will.<\/p>\n<p>Say something like\u2026<\/p>\n<blockquote><p>Hey guys, I\u2019ve been loving this group and the conversations I\u2019ve been having with you. You guys rock! I noticed a common topic was on [this].<\/p>\n<p>I put together a [content type] using some comments from [group member name], [group member name] and [group member name]. Hope you find it helpful.<\/p><\/blockquote>\n<p>Now a good chunk of people you\u2019re targeting know who you are and you\u2019ve brought a high level solution to their need. Why wouldn\u2019t they love it?<\/p>\n<p>Congratulations\u2026you\u2019re no longer a spammer.<\/p>\n<h2>Now it\u2019s your turn.<\/h2>\n<p>This strategy has landed me hundreds of new subscribers and leads.\u00a0And you can do it too following this process.<\/p>\n<p>I made you a simple checklist that&#8217;s going to take you through the entire process step-by-step. <a href=\"https:\/\/smohzie.leadpages.co\/leadbox\/1408820f3f72a2%3A12873401d346dc\/5754661927649280\/\" target=\"_blank\">Click here to download your checklist<\/a>.<\/p>\n<p>I&#8217;d love to hear about your experiences using different social groups in the comments below.<\/p>\n<p style=\"background: none repeat scroll 0 0 #ff9; clear: both; margin-bottom: 18px; overflow: hidden; border: 1px solid #e5e597; padding: 10px; margin-top: 18px; text-align: center;\">Follow\u00a0or contribute. Either way, I look forward to serving your online marketing needs.<br \/>\n<a style=\"color: #ffffff; text-decoration: none; font-family: Helvetica, Arial, sans-serif; font-weight: bold; font-size: 16px; line-height: 20px; padding: 10px; display: inline-block; max-width: 300px; border-radius: 5px; text-shadow: rgba(0, 0, 0, 0.247059) 0px -1px 1px; box-shadow: rgba(255, 255, 255, 0.498039) 0px 1px 3px inset, rgba(0, 0, 0, 0.498039) 0px 1px 3px; background: #c0392b;\" href=\"https:\/\/smohzie.leadpages.co\/leadbox\/14628c6f3f72a2%3A12873401d346dc\/5735905604141056\/\" target=\"_blank\">Follow M2M<\/a> <a style=\"color: #ffffff; text-decoration: none; font-family: Helvetica, Arial, sans-serif; font-weight: bold; font-size: 16px; line-height: 20px; padding: 10px; display: inline-block; max-width: 300px; border-radius: 5px; text-shadow: rgba(0, 0, 0, 0.247059) 0px -1px 1px; box-shadow: rgba(255, 255, 255, 0.498039) 0px 1px 3px inset, rgba(0, 0, 0, 0.498039) 0px 1px 3px; background: #16A085;\" href=\"https:\/\/www.moneyjournal.com\/ask?utm_campaign=m2m&amp;utm_source=episode\" target=\"_blank\">Contribute a Question<\/a><\/p>\n\n","protected":false},"excerpt":{"rendered":"<p>Facebook groups are a powerful source for targeted traffic. But no one likes a self-promoter. Using the strategy, you can expedite the process to get complete strangers to love your content.<\/p>\n","protected":false},"author":4,"featured_media":3155,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"video","meta":{"footnotes":""},"categories":[41],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Facebook Groups For Content Marketing - 2 Minute Video<\/title>\n<meta name=\"description\" content=\"Social groups are a major source for targeted traffic. With this strategy, you can use Facebook groups to promote your content without being sleazy.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.moneyjournal.com\/facebook-groups-for-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Get Facebook Groups to Love Your Content Without Being a Sleazy Promoter\" \/>\n<meta property=\"og:description\" content=\"Social groups are a major source for targeted traffic. 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